2003 |
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Release Date of Thalia's English Album Announcedsource:
thalia.com & www.virginrecords.com As big as success Thalia has had in 2002, 2003 promises to be even better. The first English single from Thalia's first English-language album will be released in early 2003, with the album hitting stores shortly after. This early, Thalia is already listed in the Virgin Records America website as one of the artists with an album set to launch early 2003. Clearly yet another solid indication that this year will be Thalia's long awaited and much talked about cross - over year. |
Thalia Releases Third Single and Video With a Hot New Look in the New YearSource:
thalia.com Latin music superstar Thalia will release A Quien Le Importa, the third single off her mulit-platinum album Thalia, in January 2003. A Quien Le Importa is a cover of the popular 80s hit of the same name that was originally sung by the group Alaska Y Dinarama. Although the official add date for radio is not until early January, many stations have jumped on the song and are playing it. The song seems to be preparing to climb the charts much like the two previous singles, Tu Y Yo and No Me Ensenaste, which reached the #1 spot. |
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The video will make its debut on Univisions Primer Impacto on Christmas Day while it officially debuts on thalia.com in January 2003. See Thalia as you never imagined!!! New look! New attitude! Always amazing!.
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Thalia Plays Santa to Disadvantaged KidsTW
Correspondent: Tonchi Latin Singer Thalia gave early holiday cheer to about 50 Washington Heights children early this week. The children ranging in age from 7 to 14 are members of the Broadway Housing Communities LETRA after school program, sponsored by the Robin Hood Foundation. The organization focuses on helping less fortunate families get a fresh start, and the children, all of Hispanic heritage, were moved by the unexpected visit. |
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The singer surprised the children, who were only told that a special guest would be dropping by, when she walked into their class room. After taking a moment to get over their initial shock, the children showed the singer around their school. Sitting around her on the floor the children spoke to Thalia about their activities, read stories they had written and ask questions of their Latin icon. Thalia then surprised the students once again with presents she had bought them from FAO Schwartz.
During their discussion, Thalia encouraged the Kids to always follow their dreams, as she did. She told them the whole world is open to them as long as they work for something. The singer is a huge supporter of The Robin Hood foundation and frequently surprises their organizations with visits.
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(Note: The recent official launch of the Thalia line of clothing
for the American based retail company K-Mart was carried by most
of the major dailies in the country. This having been said, we
can truly say that Thalia is on the cross over move. This
coverage of American newspapers is very good for her career as
the clothing line release is seemingly set to be in support of
her All English album which is set for a launch next year as well.)
Source:
billboard.com - December 11,2002
By: Brian Garrity
TW Correspondent: Luisa
Kmart Corp. has entered into a long-term marketing pact with singer/actress Thalia, Billboard Bulletin reports. The discount retailer will offer a collection of branded apparel, accessories, footwear, and lingerie designed and inspired by the EMI Latin recording artist, starting this summer. The deal builds upon a previously announced strategy by Kmart to attract more African-American and Hispanic shoppers to its stores.
The deal also reflects the burgeoning trend of labels and artists looking to non-traditional promotional outlets to build their brands. Thalia, for instance, was featured in a Dr. Pepper campaign earlier this year. "Kmart is incredibly supportive of the Hispanic community and is therefore an ideal partner for my exclusive collection," says Thalia in a statement.
Kmart says Hispanic customers account for more than 17% of its sales. Hispanics are the fastest growing segment of the U.S. population, with an estimated buying power of more than $500 billion, according to Kmart. Thalia -- who is married to Sony Music Entertainment chairman/CEO Thomas D. Mottola -- has 62% "total awareness and universal appeal" among Hispanics, Kmart reports.
Source:
Detroit Free Press December 11,2002
By: jennifer Dixon- Free Press Business Writer
TW Correspondent: Luisa
NEW YORK -- With Latin supersensation Thalia joining the ranks of Joe Boxer and Martha Stewart at Kmart, the century-old retailer is speaking a whole new language -- sexy and sparkly, flirty and feminine, leather and lace.
Jim Adamson, Kmart's chief executive, introduced Thalia as Kmart's newest exclusive brand partner Tuesday and the two promised shoppers a line of clothing and accessories that would be fresh, Latin-flavored and body-conscious.
"This is a company for the masses," Thalia said in a string of interviews, many with Spanish-speaking media more interested in her personal life and celebrity status than the clothes, shoes and accessories Kmart will begin rolling out next summer in 800 stores.
Never mind that Kmart is in bankruptcy, battling billion-dollar losses and double-digit dips in sales.
"I'm going to do everything with them. My dreams are going to happen with them," Thalia said, describing the possibility of a line of goods for babies, maybe even a wedding dress like the one she wore for her marriage to Sony Music president Tommy Mottola.
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weren't for Mottola, Kmart might never have hooked up
with Thalia. A month after Adamson became Kmart's
chairman in January, he met with Mottola to learn more
about the music business. They spent about 30 seconds
talking about music when, according to Adamson, Mottola
piped up that he was married to Thalia. By the end of
that meeting, a new partnership was in the works -- the
31-year-old actress and singer from Mexico with the long
brown hair was hooking up with the discount retailer
known more for its Blue Light specials than clothes with
sex appeal and sparkle. Ulysses Yannas, an analyst at Buckman, Buckman and Reid,calls it a good merger. Exclusive brands like Thalia, Martha Stewart and Joe Boxer attract customers and will help Kmart better compete against its rivals than trying to beat them on prices. Kmart's price wars with Target and Wal-Mart last year are one reason the company ran out of money and filed the largest retail bankruptcy in January. "The old strategy of competing on price doesn't make sense," Yannas said. "The new strategy is to have your own brands to get people in the stores." |
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That strategy is already working with Martha Stewart and Joe Boxer, Adamson said. Stewart's sales at Kmart total about $1.5 billion a year, while Joe Boxer products have brought in $200 million in sales since Kmart launched the line in August. Adamson said he believes Joe Boxer may sell $800 million to $1 billion a year, while he's hoping Thalia brings in $300 million to $500 million the first full year her clothes and shoes are in stores.
Thalia is part of Kmart's strategy to tap into the Hispanic community. Hispanics are the fastest-growing segment of the population, and have $500 billion in buying power, Kmart says. Hispanics account for 17 percent of Kmart's sales, and Kmart is trying to increase those numbers with new Spanish-language advertising circulars wrapped in "La Vida," an entertainment and lifestyle supplement. Thalia is now the star of that show.
As she and Adamson sat down for the formal announcement Tuesday at a Mexican restaurant in Manhattan, cameras whirred as the photographers asked Thalia to look their way. Spanish-media reporters asked where she would be spending the holidays, and might there be a baby Mottola. Thalia answered them in Spanish as nine television cameras rolled, capturing the lithe star in her black suit.
While those clothes didn't come from Kmart, she says that her line will be a lot like what she wears -- colorful, with a lot of shine and shimmer. And while not everyone is Thalia's size, Kmart says her clothes will fit and flatter nearly every figure. The heart of the line will be embellished jeans priced up to $29.99 and T-shirts costing up to $14.99.
Asked when he had last heard Kmart mentioned in the same breath as sex and sizzle, Adamson said: "I don't remember, not in my lifetime."
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