2004


     
previousnext
Search this site powered by FreeFind
Home

Thalía gives her all to Guadalajara

Source: Grupo Reforma/Mural.com, April 27, 2004
By: Karla Garduño
Videos: Susana Masso
TW Correspondent: Tonchi

Guadalajara, México. Excited and happy. That was how Thalía described her feelings before her first performance in front of a large audience in the Plaza de Toros.The singer chose a casual wardrobe: loose blue pants with pockets on the legs and rear and a reversible T-shirt which aided in rapid changes of look.

"I’m happy to begin my tour in Guadalajara", she said after interpreting "Reencarnación", "Regresa a Mí" and "I Want You". On a large screen appeared the image of the rapper Fat Joe, who had been pre-recorded to “sing“ along with his parts of the song. There is disagreement at this point whether Thalía used playback at all during the concert, with some of the media saying she did while fans who have reported back say she did not. Supposedly, the difference of voice that was noticeable between some songs and others led people to think that she was employing skillfully-made playback, especially in the numbers which involved a lot of dancing, such as "Piel Morena", "Acción y Reacción" and "Amor a la Mexicana".

Misisng sound equipment, little costume changes, all controversies surrounding Thalia's concert did not affect her performance at all. After speaking to her audience, Thalía dared to sing a live rendition of "Un Pacto entre los Dos" and then continued with her greatest hits, including those with Timbiriche, such as "No Sé Si Es Amor".

Thalía surrendered herself fully to her people, and while she directed some words to them before interpreting "No Me Enseñaste", her voice faltered. "This night you all belong to me. I am going to eat you all up. I am going to take you all to my house", she said, and then presented her mother who was seated in the audience. She also recognized a transvestite who was dressed exactly the same as she when she was using the blond patch in her hair.

The auditorium, although it was calm during several songs, all responded with effusive applause, however sometimes less strongly when the singer began a medley of songs from her telenovelas while scenes from Rosalinda, Maria la del Barrio, and Marimar were projected on the screens which were at the front of the stage.

"Arrasando" brought everybody to their feet close to the end of the concert, especially in the stands, since people in the VIP zone were forbidden to stand up. (Note: How lovely that people paying $200 or more for their tickets were not even allowed to stand up and cheer.)

And so, except for possible playback, the show had everything one could desire: dancers, good musicians, communication with the audience, and the exotic wardrobe in Thalía’s style. According to the organizers, attendance was close to 7,500, which filled the arena and the stands approximately halfway.

Let's have a peek into the dazzling concert that kicked - off the High Voltage World Tour as Thalia performs 2 concert clips courtesy of the mural.com website and enjoy some scenes from the concert below:

 

Live singing or playback? Who really cares?

Thalia goes Beyonce !

Thalia takes her Thalifamily "home"


Waiting for Thalia

Source: Grupo Reforma/Mural.com, April 27, 2004
By: Karla Garduño
Foto: Enrique Ortiz
TW Correspondent: Tonchi

Guadalajara, México. Although they have not managed to fill more than half of the space in the Plaza de Toros Nuevo Progreso in Guadalajara, Thalia’s fans inside are “turned on” and hoping that the Mexican singer will come out on the stage.

An eclectic audience, in which can be seen women, men, homosexuals, and transvestites, has taken it upon itself to offer a spectacle prior to the event, launching cheers and animated shouts in support of Mrs. Mottola. At fifteen minutes before 9:00 pm, concert-goers continue to arrive, and the organizers have not lost hope that the ring will fill up a little more in order not to disappoint Thalia in the start-up of her world tour, “High Voltage”.

The main avenues used to reach the bull ring are filled with traffic, but once they arrive at the spot it is not difficult to find parking.

Everything from late-model cars to old wrecks were transporting attendees to the concert, which was scheduled to begin at 8:30 pm. Thalia’s admirers have been waiting at the location to approach her ever since she left the rehearsal this afternoon.

No ticket? Listening in on her rehearsal is the next best thing


Thalia promises a journey in time

Source: Grupo Reforma/Mural.com, April 27, 2004
By: Héctor Contreras
Photo by: Alejandro López
TW Correspondent: Tonchi

Guadalajara, México. A few hours before Thalía started up her “High Voltage” world tour in the Plaza de Toros Nuevo Progreso, she confessed to feeling everything - excitement, stress, and impatience to jump up on the stage.

"I just finished doing my yoga, I finished relaxing myself and calming down my mind a little, because I am thinking about the wardrobe, the dancers, the musicians, the scenery, the people, I want everything to happen right. I have to relax myself and enjoy the moment. Everything is going to come out great, the important thing is to have my people here. That is what charges me with emotion. It fills me with high voltage.”

The concert, in which it is hoped will come together a fan base of more than 10,000 people, is the first of her four shows in Mexico, before she continues the tour throughout the United States.

Thalía arrived yesterday at about 1:00 pm, coming from New York on Delta Airlines Flight 449. She was not accompanied by her husband, Tommy Mottola, and it was rumored that barely four close associates accompanied her on the flight. On disembarking into the air terminal, she was heavily guarded by a dozen security personnel with the intention of impeding anyone from taking photographs. The singer looked always smiling. In the customs and immigration area, she signed autographs with enthusiasm for fellow passengers. She waited a half hour while they cleared out the exit door for international flights and finally left, greeting everyone and knowing that all the curious looks were fixed on her.

"You may not take photos!” repeated one of the bodyguards, while he threw slaps at the cameras. (Note: Is this preposterous or what???! Not take photos of Thalía in public??? Who in the world thought they had the right to enforce such a ridiculous order?)

Then, the young woman was carried to the Hotel Hilton onboard a Cherokee van with the windows covered, although without the huge number of security and bodyguards seen with other artists in the city.

Interview with Thalía

--Do you remember the previous time that you visited Guadalajara?

“I believe it was with one of my records as a soloist, I don’t know if it was a palenque (Note: That is a private concert with limited entrance). Now I am happy, the reception has been darling, I am enjoying this incredible afternoon, I am looking through the window at the city, it looks, adorable, beautiful. The people with an affection which is really lovely. I already ate my torta ahogada (smothered tart?), very spicy, I am enjoying arriving here and beginning my ‘High Voltage‘ tour.”

--Did you see the fans outside the hotel?

“Yes. I already saw them, I already sent them some little things, they are like my family, all the fans who always accompanied me are the great ‘Thalifamily’.“

--Why did you choose Guadalajara to begin the tour?

“I feel that it is important to begin in Mexico, in my fatherland, and why not in Guadalajara, of which I always held excellent memories of those shows that I came here to do with Timbiriche or as a soloist? So when the opportunity arose and we took it because we loved the idea.”

Thalia assured that she was excited and happy upon beginning her tour in Guadalajara

--Will some family member or your husband accompany you tomorrow to the concert?

“We will see about that tomorrow, we'll be have a few little surprises. Yes, it’s possible, obviously everybody wants to be with me, supporting me, to enjoy my happiness at being with my public after so many years. And they are fascinated because I am bringing this show, full of color, lights, it’s like climbing into a time machine, to remember songs, remember moments, to say: “Wow! during that song I was in love with such and such a person, Wow! during this song I was partying with my pals in Cancún or Acapulco'. People are going to have a good time. They are going to remember many things, that is the important thing. I am coming here with a very elegant show, the only thing I want to do is surrender myself to my public, that is the most important thing.“

--How are you arranging the selections?

“It’s a roller coaster of emotions, of colors, and on the other hand, it is an interactive show in which the people are going to sing, to dance, I want to see them all laugh, cry, like I am going to do. Simply to enjoy the moment. Not every day will I have the opportunity to listen with my fans to the songs which for so many years they have allowed me to place on the radio.”

--Have you considered extending your tour to other countries?

“For right now we are beginning in Mexico and the United States. We will be a month and a fraction on tour, from there I will take a recess, because obviously I have my facet of businesswoman - which is the magazine - for which I have to continue supervising every detail.”

--Five years ago you cancelled a tour due to health problems. Did that affect you in some way?

“No. Of all the things one does, that one experiences, one learns. One improves. One becomes stronger. I am that example, I have many experiences, I began my career at the age of nine, I have been in two groups, I have recorded so many records. In my career as a soloist I have had all type of experiences, I have learned from everything. From all the bad things I drew an advantage, I squeezed out the juice and I grew as a human being.“

--How did the launching of the magazine go for you?

“Well. We approached American Media, one of the largest publishers from there (United States). Fascinated because the first edition flew out of the stores, we are releasing three special editions. If the public reacts positively, we are going monthly with the publication. It will be a great opportunity for me as a Latina, as a Mexican, to triumph in the United States.“

--Have you had new offers to reappear in the movies?

“I have my agency which sends me many scripts, they send me stories, scripts, but sincerely I want something which fills me, which I like. To say: ‘I have to put everything aside because I have something I always dreamed about.‘ But that has still not arrived to me.“


Thalía’s rehearsals for tonight’s concert delight listeners

Source: Grupo Reforma/Mural, April 27, 2004
Photo and article by: Héctor Contreras
TW Correspondent: Tonchi

Guadalajara, México A few hours before Thalía’s presentation of her spectacular "High Voltage" opening concert in the Plaza de Toros Nuevo Progreso, the singer held a general rehearsal lasting an hour.

Her musicians, dancers, and backup singers began a sound test at 11:00 am, with songs like "Entre el Mar y una Estrella". The fan club Mundo de Cristal had been waiting outside the bull ring, with cheers and banners of support for the singer. Although they could not see the interior, just listening to the songs was exciting. Some came from Zacatecas, Sonora, Sinaloa, Nayarit, and Colima, all ready to witness the beginning of her world tour.

Thalía arrived at 1:00, aboard a blue Cherokee van. The fans avalanched over the van and the singer greeted them from inside, but little could be seen because of the tinted windows. She arrived dressed in a yellow blouse, jeans, a cap, and dark glasses. Always smiling.

The fans improvised a cheer with a special dedication: “Mesa, mesa, mesa que más aplauda, le mando, le mando, le mando a Thalía, sa, sa sá...". They continued with another that was sung this way: "Al pueblo, al pueblo, al pueblo ha llegado, Thalía, Thalía, Thalía la del barrio".

The Latin Diva is wearing the yellow shirt and blue cap

During the rehearsal, which started at 1:30, the singer ran through more than 15 songs, which included a medley of "Un Pacto entre los Dos", "En la Intimidad", "Gracias a Dios", "Quinceañera", "Pienso en Ti", "Sangre" and "Fuego Cruzado". She also remembered songs from Timbiriche, like "Si no es Ahora" and "No sé si es Amor". From her new ones, "No me Enseñaste and "Acción y Reacción".

For those who listened from outside the rehearsal it was warmly received. Running through the songs and very excited, they said to each other the name of each one of them.

Minutes after finishing the rehearsal, Thalía again climbed into the same Cherokee van, which left slowly from the Plaza en route to the Hotel Hilton, giving time for Thalía to greet her fans.


Mexico's Thalia a multimedia diva

Source: Reuters.com - April 19, 2004
By: Leila Cobo
TW Correspondent: Luisa

When it comes to branding, no Latin act comes close to Mexican pop diva Thalia. First came sunglasses. Then her own Kmart clothing line. Now comes her own lifestyle magazine, "Thalia," launched April 13 and billed as "the first celebrity-inspired magazine for young Hispanic women." The monthly publication is put out by American Media's Latino Magazine Group, which includes "Mira" and "Shape en Espanol," among other titles.

Things will soon get sweeter. Next fall, Thalia will launch her own candy line in partnership with Hershey. The deal is part of a broader, multi-year partnership announced earlier this month. It includes sponsorship of Thalia's upcoming tour, a Spanish-language advertising campaign and consumer and retail promotions. The kicker is the new, co-branded line of Thalia Hershey products specifically targeting the Latin market. The "Latin-inspired" candies will be variations on standard Hershey themes. You may find, for example, dulce de leche fillings in your Hershey's Kisses. Thalia's Hershey partnership is managed by her husband, former Sony Music chief Tommy Mottola.


The proud publisher launches her magazine. Good luck Thalia!

Thalia launches new magazine

Source: Newsday.com - April 13, 2004,
By: Madison J. Gray
Photos: AP/ Reuters
TW correspondent: Luisa

Latin pop star Thalia, who already has made her mark in the music, fashion and television businesses, now wants to add magazine publishing to her resume. A three-issue monthly named Thalia was released by the singer on Tuesday during appearances at Grand Central Terminal and at a Kmart store. The publication will run two more issues --in May and June-- then continue based on consumer response, said Stuart Zakim, spokesman for American Media, which publishes the magazine. "Thalia has said it's going to be a magazine especially for Latina girls," Zakim said. "The overall message she wants people to walk away with is a positive 'you can do everything, live it well attitude.' Very upbeat."

The magazine's editorial content will include a mix of health, beauty, fashion and spiritual tips, celebrity interviews and inspirational stories. The 120-page magazine will be distributed nationally and have an initial target circulation of about 100,000. It will be printed in Spanish, focusing it on Thalia's main fan base, Hispanic women aged 18-35, who are largely unserved by print media, Zakim said. "It's hard to say if it would cross over to English," he said of the magazine. Thalia will serve as editorial director of the new publication.

In the 1990s, the Mexico City-born Thalia became a platinum solo artist. She gained even more fame as a star of several Mexican soap operas. Her most recent release, the self-titled "Thalia," was nominated for a Latin Grammy award in the Best Female Pop Vocal Album category. She debuted her own line of Kmart clothes, accessories and jewelry last August and has Thalia eyewear and lingerie lines in Latin America. She also was recently tapped by Hershey Foods for a Hispanic market promotional campaign. Her "High Voltage" tour begins April 27 and will take her to several cities in the United States and Mexico.

Below are other scenes from the same event:

The girl in the magazine looks strikingly familiar to the photographers

Thalia enjoys a quick browse of her self title magazine

Thalia shows it off for the press

Betsy Velazco, front, of Oaxaca, Mexico, catches her first glimpse of Mexican pop star Thalia during a promotional event in Grand Central Station in New York Tuesday, April 13, 2004.


Hershey Foods Announces Multi-Year Partnership with Thalia

Source: Hersheys.com - April 12, 2004
TW Correspondent: Luisa

Hershey Foods Corporation today announced a multi-year partnership with Thalia Sodi, the Latin singer and actress popular with millions of fans around the world, as part of its strategy to tap into the fast-growing Hispanic market. The partnership, which will bolster Hershey's presence within the Hispanic marketplace, includes sponsorship of her upcoming U.S. tour, a Spanish-language advertising campaign, consumer and retail promotions, and a new, co-branded Thalia line of Hershey products designed to appeal to Hispanic tastes. The alliance with Thalia also will support Hershey's marketing efforts in Mexico and Puerto Rico.

"This unique relationship combines the heritage and power of Hershey's iconic brands with Thalia's deep and genuine connection to the Latino community," said Thomas K. Hernquist, Senior Vice President and Chief Marketing Officer, Hershey Foods Corporation. "It's a perfect pairing that will form the centerpiece of Hershey's Hispanic marketing efforts in the U.S. and that will represent our largest effort so far to reach this important consumer segment. With over 40 million Hispanics influencing all areas of American culture ... from food to music to fashion ... and purchasing power of $630 billion, the U.S. Hispanic market represents a tremendous growth opportunity for Hershey Foods," continued Hernquist. "We are truly excited about Thalia and Hershey joining together as we work to build brand awareness and a preference for Hershey's brands with this fast-growing, dynamic population."

"I love Hershey's chocolate, especially Kisses, which are my favorite," said Thalia. "It is a privilege for me to be part of the Hershey family and I really look forward to developing a new line of candy products inspired by the favorite flavors from my culture. I can't wait to get started."

The Hershey/Thalia Partnership

To kick off the partnership, Hershey will sponsor Thalia's U.S. tour. The tour, which launches May 4th in New York City, follows the February release of her Greatest Hits compilation chronicling her decade as a singer and performer. Hershey also will create a multi-million-dollar advertising campaign featuring Thalia in Spanish-language print and television ads. The TV spots are scheduled to begin airing this summer on national Spanish-language media outlets for its flagship Hershey's brand. Hershey also will profile Thalia in advertising to support the upcoming launch of its Hershey's Kisses filled with caramel. As part of this agreement, Hershey and Thalia also will unveil a new line of co-branded, Latin-inspired candies this fall. The product line will be a "Latin Flavor Twist" on some of Hershey's most popular brands. The new variations will include "chili"-based flavors and "dulce de leche" fillings which appeal to the palates of many Hispanic consumers.

This partnership is being managed by Thomas D. Mottola, who is responsible for negotiating the arrangement with Hershey's and will be directing the strategic marketing execution on behalf of Thalia. Said Mottola, "I have long been a supporter of Hispanic culture from the work I have done in the music industry. With music being such a passionate and emotional communication tool, relationships such as this reach consumers in a credible, relevant and naturally synergistic manner. It is rewarding to see Hershey embrace the Hispanic market, and illustrate its commitment to the community through partnerships with icons like Thalia."

About Thalia

Thalia is a reigning force in Latin music. Her 2002 self-titled album ranked number one on both the Latin Albums and the Latin Pop Albums charts in Billboard for six weeks. The album went multi-platinum in the U.S. and produced three #1 Latin singles. In recognition of her accomplishments, Thalia earned two Billboard Latin Music awards -- Best Female Pop Album of the Year and the People's Choice Award. The following year's collection, also titled Thalia, marked her English-language debut. Named one of People en Espanol's 25 Most Beautiful People in 2002 and 2003, Thalia's widespread appeal, which is especially strong in the Latino market, has resulted in a successful product line that includes clothing, home furnishings, footwear and accessories with a major U.S. retailer.

Thalia Ariadna Sodi Miranda was born August 26, 1971, in Mexico City, Mexico. She has enjoyed a successful career as an actress and pop singer. Thalia exploded onto the scene more than a decade ago as a popular soap opera star in the "Maria" trilogies, the last of which was watched by more than a billion people worldwide and still ranks as the most-watched television show in Univision network history. Thalia also launched this week a self-titled lifestyle magazine, Thalia, published by Weider Publications. Thalia and her husband, Tommy Mottola, reside in New York City.

About Hershey Foods Corporation

Hershey Foods Corporation is the leading North American manufacturer of quality chocolate and non-chocolate confectionery and chocolate-related grocery products. Some of the company's most popular products include Hershey's, Reese's, Hershey's Kisses, York, Almond Joy, Mounds, Jolly Rancher, Twizzlers, Swoops, Hershey's cocoa, and Hershey's syrup. The company also is a market leader in the gum and mint category, with such well-known brands as Ice Breakers, Liquid Ice, Breath Savers, Koolerz, and Bubble Yum


Thalia to pitch Hershey

Source: New York Times - April 9, 2004
By NAT IVES
TW Correspondent: Luisa

Hershey Foods plans to announce Monday that it will soon blanket Spanish-language television, radio and magazines with ads for its chocolates and candies, becoming the latest big marketer to try spreading its reach in the fast-growing Hispanic market. In a departure for the company, the candies advertised will be backed by a powerful celebrity endorser, in the form of Thalia Sodi, the Latina pop idol more often known simply as Thalia. Later this year, new versions of Hershey chocolates will even be co-branded with Thalia's name.

"This is our first comprehensive integrated marketing effort tailored to the Hispanic consumer," said Thomas K. Hernquist, senior vice president and chief marketing officer at Hershey, based in Hershey, Pa. Referring to the endorsement deal with a major entertainment figure, Mr. Hernquist added, "This is not something that Hershey typically does." The new, but expansive, partnership between Hershey and Thalia speaks to the sometimes halting, sometimes frantic efforts by marketers to penetrate the Hispanic market.

Hershey has been studying the Hispanic market for several years, as have many marketers after the 2000 census, which counted about 36 million Hispanics in the United States, accounting for 12.6 percent of the population. Marketers' hunger for Hispanic customers has grown, too, in step with each new demographic report; last month the Census Bureau predicted that the number of Hispanic-Americans would rise to nearly 103 million in 2050, or nearly a quarter of the population. "The census results were a wake-up call," said Raúl Pérez, president at Utilis Research and Consulting in New York, which specializes in the Hispanic market. "Some companies have taken steps, some faster than others, in grabbing the opportunity of the Hispanic market." William Ortiz, president at HispanicWorks in New York, part of the GlobalWorks Group, placed Hershey among the slower steppers. "What's interesting is it's taken them this long to do it," Mr. Ortiz said, noting that competitors like Mars Inc. have moved more quickly into the Hispanic market.

All the same, Thalia is likely to give Hershey a big leg up, Mr. Ortiz said. "Hershey's puts out a wonderful product, so it's a matter of doing some smart marketing," he said. "If they're co-branding a candy with Thalia's name, that's smart." Hershey's research convinced its marketing team of the same thing, said Mr. Hernquist, the Hershey executive. "This is not just about taking our current advertising and translating it. Thalia has deep roots with Latino consumers that we can associate with our brands." For others, marketing aggressively to Hispanics is also a way to build momentum, crossover appeal and sales in the general market. Thomas D. Mottola, the music mogul who is married to Thalia and handles her licensing and branding deals, said that he planned to use the Latin community as a base. "Hip-hop was once an urban culture, but is now in white suburbia," Mr. Mottola said. "In the same way, we're going to be using this as a launching pad to mass market." Of course, Thalia is not so far from the mass market already. Her line of clothing, accessories and home products co-branded with Kmart has been on sale since last summer, and Thalia Magazine, published by American Media, goes on sale Tuesday.

Thalia Sodi, a pop star, will be featured in a campaign that Hershey's hopes will help capture more of the Hispanic market. Thalia and Hershey's will continue to promote each other as the year goes on. Thalia will appear in commercials supporting caramel kisses and white chocolate Reese's peanut butter cups, continuing the Hershey Happiness campaign that portrays chocolate lovers enjoying their Hershey products. Hershey is sponsoring a United States concert tour by Thalia, and by September plans to introduce its line of chocolate and candy co-branded with the singer's name. "The object of the advertising is to appeal to the Latino community," said Lee Garfinkel, chairman and chief creative officer at the New York headquarters of DDB Worldwide, part of the Omnicom Group and the agency creating the campaign. "But because of Hershey's crossover appeal and Thalia's crossover appeal, I'm hoping the effect will be greater." (The Hershey roster also includes Ogilvy & Mather in New York, part of the WPP Group, and Dieste Harmel & Partners, Dallas, part of Omnicom.) "Now we're approaching the middle of the decade," said Mr. Pérez, the Utilis president. "People who were postponing are catching up, because they don't want to be surprised by the 2010 census."


Hershey Foods to sign latin singer Thalia

Source: AdAge.com - April 08, 2004
By Laurel Wentz
Photo: AP
TW Correspondent: Luisa

In a move indicative of its widening embrace of the domestic Hispanic market, Hersheys Foods is about to announce a major deal with popular Mexican singer Thalia Sodi, according to executives familiar with Hershey's plans.

Hispanic market
The deal will involve the popular Ms. Sodi in representing Hershey's products in both the U.S. general and Hispanic market.

Strikingly attractive Thalia was a child singer in Mexico City who became a hugely popular star of Spanish-language novelas, or soap operas. She has had numerous Spanish-language hits in Latin America and the U.S. Hispanic market and, since starting to sing in English too, has become a crossover artist in the last year. She currently has nine albums of Spanish and English-language on the market.

Planned announcement
A public relations spokesperson said a press release about the matter was being prepared for release on Friday.

Hershey’s general market agency, Omnicom Group’s DDB Worldwide, will provide advertising services; Dieste, Harmel & Partners of Dallas, Hershey’s U.S. Hispanic shop and a member of Omnicom’s Diversified Agency Services division, will provide promotional support.

Most of Hershey’s low-key, earlier efforts in the Hispanic market involved the marketing of only Hershey’s Kisses.

Crossover appeal
With the continuing expansion of the domestic Latin market, growing numbers of U.S. marketers are increasingly taking advantage of the crossover appeal of Hispanic stars. For instance, a recent Coca-Cola Co. commercial starring actress Salma Hayek, broke simultaneously on Spanish and English-language TV and had dialog in both languages.

Latin singing star Thalia will promote Hershey products to the Hispanic and general market.

Hersheys’ new star Thalia already has her own clothing line at Kmart, where she competes with Spanish-language TV host Lucy Pereda’s women’s apparel line at Sears Roebuck & Co., and a clothing range from Daisy Fuentes that is appearing in Kohl’s stores now.

Rival's Hispanic strategy
Late into the Latin market, Hersheys hired a Hispanic agency, Dieste, for the first time in 2000 but has not been very active in Spanish-language advertising, unlike rival M&M Mars. Mars supports several brands in the Hispanic market and has tested Latin-oriented products like dulce de leche M&M’s, a caramel flavor popular among Hispanics


Thomas Mottola: 'The music has to get better'

By Tamara Conniff
Source: The Hollywood Reporter -March 31, 2004
TW Correspondent: Luisa

Thomas Mottola is back in the game. The former head of Sony Music is readying a strong release schedule for his Casablanca Records, a joint-venture deal with Universal Music Group. This week, R&B artist Usher, who Mottola co-manages, will debut at No. 1 on the pop charts with more than 1 million copies sold. Mottola also is gearing up to make fashion designer Vera Wang a multimedia star. He recently spoke with The Hollywood Reporter's music editor Tamara Conniff.

The Hollywood Reporter: Given the embattled music market, what are the challenges of launching a label?
Thomas Mottola: First thing is to have a hit. Then I have to do the things that I've always done, which is, along with a hit, you need to build an image and a real strong talent.

THR: It has been more than a year since you left Sony Music. Have you felt pressure to put Casablanca on the map?

The music - mogul is back and raring to redefine music and celebrity as we know it
Under Tommy Mottola, Casablanca Records will never be the same again. Mottola: I'm in no rush. It has to be done the way I've always done it, and that's what is going to allow us to have the success I think we're going to have. Great music takes time. We really opened the doors over the summer. It's really only been six months. We had to open offices, get people, go find talent. We're just rolling up our sleeves (and) getting ready to go now.

THR: When will the first Casablanca albums be released?
Mottola: In two weeks. We have a bunch of new artists coming out: Taralyn Ramsey (winner of VH1's "Born to Diva") and young rappers Ali Vegas and Corey Gunz, and then there is another four our five on deck. Most of it is urban and hip-hop, and we have some rap as well. We're just beginning to release them and put them out and set up all the promotion.

THR: Did you ever think you'd be in business with your one-time competitor, UMG chief Doug Morris?
Mottola: I'm lucky to be in business with Doug. He's the best in the business, and he's a real friend. In some ways, it's a dream I've always had to be in business and at a place where Doug would be.

THR: What are your thoughts on Sony Music's new leadership?
Mottola: It's way behind me at this point.

How does Tommy plan to mold Usher as a performer? THR: Usher is expected to have one of the biggest albums of the year with "Confessions." How was the album set up?
Mottola: We were very careful to set up (the single) "Yeah" as a club record first and in the streets. We were using it as a fire starter, but immediately radio started playing it, phones rang off the hook, and it exploded literally in two to three weeks. It was just one of those kinds of records. The second single, "Burn," is getting almost as much airplay. This to me is the kind of launch that Usher really and finally deserves. Most importantly, it's a real bona fide hit. You can have all the setup you want, but you've got to have the hit. There's a chance we could hit a million (in first-week sales). But I think, certainly, we'll be in the 800,000-900,000 range, which in this day and age in this business is fantastic.

THR: What is your vision for Usher's career?
Mottola: He is a real superstar. Our goal is to make him into a global icon. He really is and will be a triple threat in every sense of what that means. My goal is to take Usher and make him a brand name all over the world. He'll do movies. There are offers like crazy, but that will be the second wave. We're going to focus the best part of a year on the (album).

THR: What are your thoughts on the current state of the music business?
Mottola: It's a disaster. It's a windfall. It's going the opposite way all of the time, you're fighting the tide. (The music business) always gets nuts, it's gone through phases, whether it was the disco, the punk, the rock, or too much pop or whatever it was. This is a time that is really going to weed out the men from the boys, and a lot of things have to happen. It's not going to only be the technology. Of course, the technology needs to change and evolve and get to a place where people will be happy to pay for downloads. The other 50% is that the music has to get better. I think there has been a lack of great music, and it seems every time something great comes along -- whether it be Usher or OutKast or Norah Jones -- something that stands outside of the pack, it doesn't have a (sales) problem. Things outside of the box that don't sound like every other beat on the radio seem to do well. All that says is that people are desperate for something great.

THR: Are the independent labels at an advantage over the majors right now?
Mottola: These young independent labels are so much of the market. They are almost 25% of the market right now. It's like the '60s all over again. Anybody out there that has some talent could have a hit. You don't need to necessarily be with a major label; you could do it with an indie label because kids will seek out something that they want. Because of the Internet and its accessibility as sort of a distribution network, you've got a setup like you've never had before.

THR: What are your plans for Vera Wang?
Mottola: We're grooming her on a path to have her own daytime talk show. She's been doing quite a few segments with "Access Hollywood." We're building her personality outside of being the great designer that she is. In two weeks, she's starting a series on the "Today" show on various topics that will run on and off for the next two months. We're in the process of making a big magazine deal for her. There'll be a home collection, fragrances, apparel, lots of other things.

THR: You also manage Marc Anthony and your wife, Thalia, who are both touring this summer. Is the Latin explosion over or is there still an audience in the United States for Latin crossover?
Mottola: The Latin explosion was a term that we helped create when we basically launched two kids from the Bronx -- Jennifer Lopez and Marc Anthony. The Latin audience is not only not going away, it's growing in leaps and bounds. As a base for Latin artists, it is stronger than ever. To cross it over, you have a hit record in English. It's that simple. For Thalia, for instance, beyond her music, she has her own magazine with American Media that will be on the stands April 13 and she has her own line of clothes at Kmart, which will go into all 1,500 locations in July.

THR: Is turning music stars into multimedia brands the future?
Mottola: I think it's going to be the wave of how the entire entertainment business will conduct itself. If there is an opportunity to find the next big star, (the music business) would be a great thing if you could be in business across the board with them -- touring, branding, licensing.

THR: Are you making deals at Casablanca that include touring and merchandising?
Mottola: Where we see the opportunities, we absolutely are doing and are going to do it..

Under Tommy's watchful eye, Thalia will be evolve into more than  just a singer.


Thalia Tours U.S.

Source: Pollstar - March 27, 2004
TW Correspondent: Luisa

Multi-talented Mexican performer Thalia is celebrating ten years of solo success with a greatest hits album and a series of North American shows. Following three dates in Mexico, she'll kick off a U.S. run May 4 in New York City at the Beacon Theatre. Shows in Florida and Illinois will follow, and multiple dates are scheduled in Texas and California. More concert announcements are promised.

Thalia has been gracing stages since the age of nine, beginning with child and teen groups Din Din and Timbiriche. She soon became a solo artist and by the mid-'90s was an international superstar, with successful parallel careers in the acting and music worlds. Her first English-language record, Thalia, hit the Billboard Pop Top 10 when it was released last year. "I want to be the one that sings about happiness, freedom, love and how you can do whatever you want and respect yourself and reach your dreams," she said. "You're here for that."


Thalia kicks off the High Voltage Tour 2004

Source: Billboard.com - March 26, 2004
By:Barry A. Jeckell
TW Correspondent: Luisa

Latin star Thalía will kick off a North American tour (TW Note: her official website, thalia.com, announced the tour as the High Voltage Tour) April 27 in Guadalajara, Mexico. Following three Mexican dates, the bulk of the run will made up of U.S. stops, marking the singer's first headlining tour of the states. Thalía will be touring in support of "Greatest Hits," released in January by EMI. The album is No. 3 on Billboard's Top Latin Album chart and has sold 50,000 copies in the United States, according to Nielsen SoundScan.

Here are Thalía's confirmed tour dates:

April 27: Guadalajara, Mexico (Plaza De Toros)
April 29: Mexico City (Auditorio Nacional)
May 1: Monterrey, Mexico (Arena Monterrey)
May 4: New York (Beacon Theatre)
May 5: Miami (James L. Knight Center)
May 7: Rosemont, Ill. (Rosemont Theatre)
May 9: San Antonio, Texas (Municipal Auditorium)
May 10: Hidalgo, Texas (Dodge Arena)
May 12: El Paso, Texas (El Paso County Coliseum)
May 14: Universal City, Calif. (Universal Amphitheatre)
May 15: San Diego (San Diego Sports Arena)
May 16: San Jose, Calif. (Center For The Performing Arts)

Thalia takes her latin electricity on the road



previousnext
Search this site powered by FreeFind
Home

Disclaimer 

All news and information contained are verified and correct as of date of posting. All articles and photos are taken from public sources.We do not claim exclusivity of content on posted material unless otherwise specified. Credit is given to sources whenever possible. Photos, videos and articles remain the copyrighted property of the publication or television production. The Ankh Chronicles does not represent Thalia or her organization, Televisa and its member companies in any way. personalal viewpoints of writers do not reflect the feelings or views of the aforementioned people. Its accompanying logo and concept pages remain the property of this website. No portion of this site may be used in any form of print and electronic media without written consent of site owners. For comments and suggestions, please email our NEWS DESK